Simply Soothing

I was appointed to create an identity for this starting business. The only brief that I was provided was to incorporate the word “massage” in some way in order to reinforce the services they provide. Utilising bold, yet simple colors for the logo and signage enhanced visibility in order to attract new customers. This, combined with the nature aesthetic, was able to evoke the feeling of calm and relaxation in this bustling shopping mall.

Photography by Kate Grewal
Pictures I photographed in Botanical Gardens Wellington have been used in the design process.
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