Brand Identity including signage, stationery, rubber stamp, in-store posters, tag design. The identity is clean, sophisticated and simple so it doesn't interfere with the nature of the shop - colorful and funky design furniture.
The idea behind the logo: The string is what makes the YOYO bounce back, same as the furniture is made by Kiwis for Kiwis (bounces back to Kiwis). Hand made wooden yoyo was given to customers as a gift with purchase. A classic rubber stamp technique was used to compliment the company‘s aesthetic.